Every cannabis enthusiast knows that first sharp, unmistakable fragrance when they open the seal or open the jar. There’s more to it than what’s apparent. It’s memory and mood rolled into one. Terpenes play a role in this sensation, and not just any kind of terpenes, but those that are extracted directly from the cannabis plant itself. These compounds, often referred to as Terpenes derived from cannabis, are rapidly becoming a secret ingredient in products that aim to enhance flavor, authenticity and quality.
Image credit: massterpenes.com
For years, product manufacturers leaned heavily on botanical terpenes to create the essential cannabis flavor. On paper, it was logical. Cost-effectively, limonene can be extracted from citrus or pine trees. But the reality did not always live up to the hype. While initially smelling pleasant the terpene blends did not have the depth, soul or staying power compared to their cannabis-sourced counterparts. In addition, terpenes quickly degraded and resembling air freshener.
It’s here that cannabis Terpenes are able to make a significant distinction. Extracted directly from the cannabis plant they contain both the dominant ingredients that give the strain its signature scent, as well as subtle, supporting notes. Botanical sources can’t replicate these notes. The aim isn’t to imitate flavor but the essence of the plant.
One innovation pushing this even further is the use of live resin terpenes. To extract Terpenes, the plants are instantly frozen following harvesting. This method of quick freezing ensures the retention of volatile and delicate compounds which would otherwise have been lost. This results in a terpene-profile that feels more vibrant, brighter powerful, and more like of the original strain.
Terpenes derived from cannabis aren’t just beneficial to taste. They also provide additional benefits. Terpenes are responsible for the what researchers and users call the entourage effect the complex interaction between terpenes and cannabinoids that can shape the overall experience of a product. For example, a formulation that contains true OG Kush terpenes doesn’t just taste better; it may also deliver an enhanced or familiar effect thanks to the supporting compounds preserved in the extract.
Transparency grows in demand as consumers are more knowledgeable. There’s no longer a need to only look for high levels of THC. They are looking into their products, reading the ingredient lists and searching for cannabis derived terpenes available with precise information on the source and extraction. Brands who meet this standard and have uncut, non-blended, specific strain-specific profiles of terpenes are rewarded with industry credibility and customer loyalty.
This shift is particularly important in a marketplace that is crowded with options. In a marketplace crowded with choices, products that are authentic will have an advantage. While artificial flavors and botanical combinations might grab someone’s interest on the first try it is the distinctive taste of cannabis-derived compounds that keeps them coming back.
Mass Terpenes emerged as a market leader in the cannabis sector. They offer live resins (resins made from hemp) and hemp-derived line items that are created to suit different budgets and still maintain the highest quality. Their CDT line has been a well-known option for extractors. Vape makers and also curious consumers who are all looking to discover cannabis’ true essence.
In the end, it’s not all about smell. It’s about connection. Terpenes can influence your experiences in a variety of ways beyond most people are aware. Pure cannabis terpenes can provide clarity and depth, as well as an authentic relationship with the plant. That is, perhaps, the most potent component of all.